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For Holiday & Everyday

Minimalist, California-inspired jewelry that's ethically sourced and responsibly made. Giving back a portion of every sale to a good cause.


I started this brand in 2015 from my living room in San Diego, California. I was a new mom trying to figure out my personal style in a new season of life, and I was also craving something to pursue for myself outside of motherhood. I had no background in design or entrepreneurship, but I decided to teach myself how to make jewelry and see if I could create a business from there.

With about $1,000 to invest, I bought my materials, made the first batch of pieces, set up my online shop and hoped for the best. I had no budget for advertising, so I focused on building community through a customer referral program and creating content social media. It started as #legitmomstyle outfit photos, and evolved into making style videos that featured ways to wear the jewelry I made and sold. Thankfully both of those experiments worked out in my favor, and I was able to organically built up an incredible community of customers and supporters who I am forever grateful for (that's YOU!).

The truth is, this brand is about so much more than jewelry; it's an invitation to embrace the beauty of simplicity, the elegance of nature and the power of connection. It's also a way to give back — a portion of every sale is donated to a charitable cause doing good in the world. Thank you for your support — we truly would be nothing without you, and I am so honored that you choose to accessorize with Natalie Borton Designs.

As seen on Ailsa Emmel, @_happygocurly_

Everyday Hoops

Made with 14K gold, they are super comfortable thanks to their click-in closures and perfect for sensitive ears.

WANT LESS PACKAGING? Please let us know in the "order notes" section if you'd like to opt out of receiving a checkerboard zip pouch with your jewelry order.


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